Choose Better, Naturally.

About

 

Welcome to Eartharia, your destination for thoughtfully curated, family-focused products that are kind to the planet and supportive of our community.

Our Mission

At Eartharia, we believe that choosing better for your family and the earth shouldn't mean compromising on quality or style. Our mission is two-fold:

  • To Promote an Eco-Friendly, Circular Economy: We meticulously source products that minimize environmental impact, prioritizing items that are sustainably-made, offer a second life, or are crafted to last. By supporting the circular economy, we help reduce waste and conserve precious resources.
  • To Support Small Businesses and Charities: We are dedicated to uplifting the people and organizations who make a positive difference. We proudly feature products from independent artisans and small-batch makers, and a portion of our profits goes directly to local and environmental charities.

Our Values

Everything we do is guided by the following core values:

  • Sustainability: We are committed to environmental stewardship. This means prioritizing suppliers who use ethical labor, sustainable materials, and eco-conscious manufacturing processes. We strive to reduce our own carbon footprint in our operations, from packaging to shipping.
  • Quality & Longevity: We believe in buying better, not more. Our products—from durable toys and comfortable clothing to essential nursery items and unique collectibles—are chosen for their high quality, design integrity, and potential to be loved for years, often becoming heirloom pieces.
  • Uniqueness & Craftsmanship: We celebrate individuality and the art of creation. Our selection includes an array of handmade, one-of-a-kind items and special vintage finds. These products carry a story, reflecting the talent and passion of the maker or their journey through time.
  • Community: Eartharia is more than just a store; it’s a community hub. We foster connections with our customers, the small businesses we partner with, and the charities we support, creating a positive economic and social impact.

Background

In 2019, Eartharia began as a baby gift store with a promising future as one of the top e-commerce stores in the market within three months of launching. One year later, supply chain issues caused a temporary shut down until July 2024. During the pause, all stock was donated to local women's shelters to help with the increased demand for services that was caused by the pandemic. 

After a rebrand and refined vetting of new suppliers, Eartharia is back and better than ever with an expanded vision that stays inline with our core values.  Here at Eartharia, we celebrate earth day every day, not just once a year.  

 

Let us know if you have any questions. We're happy to help.